The industry standard click-through rate (CTR) for online display advertising – the number of people who click on an ad divided by the number who view it – is .01 percent. Todd Reed Jewelry recently ran a vibrant toolbar/wallpaper campaign on DailyCamera.com that blew that average out of the water with an 11.88 percent CTR.
The art featured Todd Reed’s gorgeous products; visit www.toddreed.com to see for yourself. The pre-holiday timing of the campaign was perfect. And the exposure
couldn’t be beat; DailyCamera.com and its family of websites generate
6.1 million page views from 1.3 million unique visitors every month, the bulk of whom are local consumers.
The client told us it was the busiest traffic day their site has ever had, netting 60,996 impressions. Call 303.473.1400 to reserve your own exclusive, attention- grabbing vibrant toolbar/wallpaper campaign on www.DailyCamera.com today.