Category Archives: Online Marketing

Daily Camera and Google AdWords drive traffic

You’re looking for new customers. Odds are, they’re looking for you, too. With a Google ad, you’ll be found by people who are searching for exactly what you have to offer. You’ll reach the right customers at the right moment. … Continue reading

Posted in Digital Testimonials, Online Marketing, Testimonials | Comments Off

Power of Two: Search marketing + display advertising

Search marketing drives research and intent. Of Web surfers, 71 percent expect leading brands to be on top of the search results page and 36 percent associate placement with company prominence. These surfers are your target audience: 82 percent use … Continue reading

Posted in Advertising Opportunity, Marketing Fodder, Online Marketing | Comments Off

Sturtz and Copeland generated Valentine love

Sturtz and Copeland has been providing roses and other blooming tokens of love to Boulder’s would-be Cupids since 1929. In order to stir up amorous feelings as well as holiday-related revenue, the company placed a compelling offer – free local … Continue reading

Posted in Digital Testimonials, Online Marketing, Testimonials | Comments Off

Social image start-up package free with contract

Four-of-five consumers are more inclined to buy a brand after being exposed to it via social media. And 90 percent of customers will recommend brands after social media interactions. If you’re not familiar with Facebook and the potential it holds … Continue reading

Posted in Advertising Opportunity, Online Marketing | Comments Off

Start up your social media presence, success

Social media has changed the way people communicate with each other and with businesses. To ignore its potential is to ignore finding new customers, generating new revenue and, most importantly, reaching your target audience how they want to be reached. … Continue reading

Posted in Advertising Opportunity, Online Marketing | Comments Off

Sliding billboard roars

The Humane Society of Boulder Valley’s recent online section front sliding billboard campaign netted 8,213 impressions and 152 clicks in one day. That’s a lot of attention for a wonderful local nonprofit organization on a day that mattered to its … Continue reading

Posted in Advertising Opportunity, Digital Testimonials, Online Marketing, Testimonials | 1 Comment

E-mail marketing: Immediate impact

The Daily Camera has a new e-mail marketing program that connects you with your audience where, when and how they would like to be reached for as little as $30 to $50 per thousand. All you have to do is … Continue reading

Posted in Digital Testimonials, Online Marketing, Testimonials | Comments Off

Hype holiday deals with e-coupons

More than 30,000 registered DailyCamera.com readers have opted to receive advertising via our e-mail coupon program. That’s because we guarantee quality offers for our e-mail recipients and only send one e-coupon per week. These are ready, willing and active consumers … Continue reading

Posted in Online Marketing | Comments Off

BoCoDeals.com now includes Travelzoo deals

The deals on BocoDeals.com were already pretty wild, but we couldn’t resist. We added a zoo: Travelzoo.   BoCoDeals.com will feature weekly travel specials from the Travelzoo menagerie: weekend jaunts, extended vacations, breathtaking cruises, adventure travel, guided tours, romantic getaways, family … Continue reading

Posted in Event, Online Marketing | Comments Off

E-mail marketing sends students to Front Range Community College

Front Range Community College (FRCC) recently ran an e-mail marketing campaign to boost student enrollment and community awareness. “Your support and the insights you offered made a huge difference in getting to the final product,” wrote Michelle Watson, Thayer Media … Continue reading

Posted in Digital Testimonials, Online Marketing, Testimonials | Comments Off