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Monthly Archives: September 2012
Make your case to local voters in one fell swoop
The Daily Camera family is your one-stop campaign marketing headquarters, home to our area’s No. 1 sources of local news. Our trusted community papers and websites reach the lion’s share of local registered voters, including the 65 percent of independent … Continue reading
Posted in Advertising Opportunity, Event
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Football brings the fans: Get in the BuffZone
College football is the third most popular sport in the United States, behind only the NFL and the Olympics, according to Scarborough Sports Marketing. A whopping 44 million adults are avid college football fans nationally. This is a singularly obsessive … Continue reading
Posted in Advertising Opportunity, Event
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Scissor up: September is National Coupon Month
Since the first handwritten Coca-Cola coupon in 1887, Americans have been using coupons to save on everything from groceries to clothing to entertainment and all categories in between. In 1998, the Promotion Marketing Association designated September National Coupon Month to … Continue reading
Posted in Advertising Opportunity, Event, Research
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We have Lafayette covered
When City of Lafayette residents were asked which sources they turned to most often for information about the city, local newspapers Colorado Hometown Weekly and Daily Camera were the third most commonly reported source. We were top of mind for … Continue reading
Go digital and go big
Pictured here is a great example of how to maximize digital advertising. Boulder Ski Deals had a tantalizing offer to promote. The company went big – bright colors, bold print, lively design – and utilized the large canvas of DailyCamera.com. … Continue reading
Cheer for Boulder/Broomfield schools via BoCoPreps.com
BoCoPreps.com is an online hub for all prep sports in Boulder and Broomfield counties – public and private schools, boys and girls. The site features game coverage, team profiles, photo galleries, athletes of the week, fan polls and blogs. Now … Continue reading
Posted in Advertising Opportunity, Online Marketing
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Pigskin Playoff pays off with trip to Hawaii
Some people greet the beginning of professional football season with what can only be described as irrational exuberance – the agonizing over fantasy football selections, the purchasing of enormous televisions, the application of body paint. Some are quite rationally exuberant … Continue reading
Posted in Event
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